An explainer video, Website Development & UI/UX Design.
SOPPA is an intelligent logistics platform built by Prasanna Travels Pvt. Ltd. The heart of SOPPA platform is its intelligent routing engine, that creates millions of possible logistic solutions for each shipment and using artificial intelligence offers the best options to customers.
Since the concept of Soppa is quite complicated, we had to create an interface thatwas clean, simple and easy to navigate.
So we opted for a lot of white spaces, only two brand colors and easily understandable interactive graphics to communicate the ideas better.